
UPDATE: APRIL 2026
Privacy
Policy
This policy explains what personal information I collect, why I collect it, how I use it, and what your rights are.
Who I am
Melissa Lavigne, digital partner, operating as Melissa Lavigne. For any question about this policy, you can contact me at info@melissalavigne.ca. I am responsible for the protection of the personal information collected on this site.
What information I collect
Through the contact form and the call booking page on my site, I collect the following information: first name, last name, company, email address, phone number if provided, and your answers to the form questions. This form and booking page are hosted and powered by HubSpot, a third-party provider based in the United States. The information you enter is transmitted to and stored on their servers, where I use it to follow up on your request.
Through Google Analytics, I collect anonymous data about how visitors browse my site: pages visited, length of visits, approximate location, device type, and traffic source. This data does not allow me to identify you personally.
If we have a video call, I may record it with your consent, using the note-taking tool from Dubsado, a third-party provider based in California, United States. The recording, its transcript, and its summary are then stored in Dubsado. If we move forward with a service offer, I also use Dubsado to prepare the offer, the contract, and the invoices, and I keep your contact details, your billing address, and your payment history there.
If I contact you directly, I found your business contact details on your website or another public source. I then keep your name, your company name, your business email, and the history of my messages, so that I can follow up on my request. You can ask me at any time to remove you from my lists by writing to info@melissalavigne.ca, and I will delete your information.
Why I collect this information
The information from the forms is used only to respond to your requests, confirm and prepare discovery calls, follow up on our exchanges, prepare my offers, and communicate with you in the context of a potential project or collaboration. I do not use this information for advertising purposes and I never sell it to third parties.
Google Analytics data is used to understand how visitors navigate my site and to improve the user experience.
How long I keep your information
I keep your information for as long as it is needed for the service for which you contacted me. If no collaboration takes place, I delete your information, including call recordings and transcripts, within 12 months of our last exchange. If we work together, I keep your file, your contract, and your invoices for six years, the period required by my accounting and tax obligations, and then I delete them.
Your rights
In accordance with Quebec's Act respecting the protection of personal information in the private sector (Law 25) and the Personal Information Protection and Electronic Documents Act (PIPEDA), you have the right to access the personal information I hold about you, to request its correction or deletion, to withdraw your consent at any time, and to obtain your computerized personal information in a structured and commonly used technological format (right to portability).
To exercise these rights, contact me at info@melissalavigne.ca. I commit to responding within 30 days.
Cookies and Google Analytics
My site uses Google Analytics to analyze traffic and HubSpot to run my contact form and call booking. These tools use cookies, which are small text files stored on your device. Analytics and tracking cookies are only activated with your consent, which you can manage at any time through the cookie banner on the site. You can also refuse these cookies by adjusting your browser settings or by using the Google Analytics opt-out extension available on Google's website. For more details, please see the cookie policy.
Sharing of information
I never sell or rent your personal information. To run my business, I use third-party providers who process your information on my behalf.
HubSpot, based in the United States, hosts my contact form, my call booking page, and the follow-up of the people who contact me. Dubsado, based in California, United States, is used to record and summarize video calls when you consent, and to prepare offers, contracts, and invoices. I also use Google Workspace (email and calendar), ClickUp (project management), QuickBooks (accounting), Dubsado (invoices), and Wix (hosting of my site), which may contain information about my clients and the people who contact me.
These transfers of information outside Quebec are necessary to respond to your request and carry out my work. These providers apply recognized security measures, and HubSpot and Dubsado adhere to the EU-U.S. Data Privacy Framework. To learn more, please consult their privacy policies. I do not share your information with any other third party, except where required by law.
Changes
I reserve the right to modify this policy at any time. Changes take effect as soon as they are published on this page. I encourage you to review it periodically.
Contact me
For any question regarding this privacy policy: info@melissalavigne.ca
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